Flair is an AI personal stylist that helps you discover what to wear and where to buy it. Describe an occasion, a vibe, or a specific piece, and Flair creates personalized outfit recommendations tailored to your body type, style, and budget using products from partner retailers.

Every recommendation is shaped by your body shape and measurements, your colorimetry, your stated preferences, your budget, your location, current fashion trends and proven styling rules, combined with the intent behind your request. The more you tell it, the sharper it gets.

Flair can estimate your measurements from just two photos, then uses them to choose flattering cuts and proportions. You're always in control of the information you share.

Flair is free to use. You discover and style for as long as you like at no cost, and you pay only the retailer's normal price if you choose to buy something.

Flair earns through affiliate partnerships. When you buy a recommended item through one of our links, the retailer pays Flair a small commission. This never changes the price you pay, it's exactly the same as buying directly from the store, and it's how we keep Flair free. Recommendations are chosen to suit you, not to favour any particular retailer. See our Terms & Conditions for the full disclosure.

On the retailer's own website. Flair takes you straight to the product page at the connected store, where you complete your purchase securely with them. Flair never handles your payment details.

General access opens July 6th. Add your email to the waitlist below and we'll let you know as soon as you can get started 💕